{"id":4057,"date":"2026-08-10T16:44:03","date_gmt":"2026-08-10T16:44:03","guid":{"rendered":"https:\/\/www.happyideas.com\/blog\/?p=4057"},"modified":"2026-08-10T16:44:03","modified_gmt":"2026-08-10T16:44:03","slug":"compromiso-solidario","status":"publish","type":"post","link":"https:\/\/www.happyideas.com\/blog\/compromiso-solidario\/","title":{"rendered":"Nuestro compromiso solidario: 15 a\u00f1os de campa\u00f1as contra el c\u00e1ncer"},"content":{"rendered":"\n\n
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\n Val\u00f3ranos post<\/span>\n <\/div>\n <\/div>\n

Desde 2012, cada octubre Happyideas se ti\u00f1e de rosa. Y desde 2013, cada febrero nos acordamos de los peques que est\u00e1n librando la batalla m\u00e1s grande de todas. Esta es la historia de nuestras campa\u00f1as solidarias, contada de una vez y en un solo sitio, porque hasta ahora estaba repartida en post sueltos de hace m\u00e1s de una d\u00e9cada.<\/p>\n

No somos una ONG ni pretendemos serlo. Somos una tienda de regalos. Pero llevamos a\u00f1os convencidos de una cosa: si un objeto puede sacarte una sonrisa, tambi\u00e9n puede servir para algo m\u00e1s.<\/p>\n

2012 \u00b7 Las Pulseras Solidarias<\/h2>\n

Todo empez\u00f3 en octubre de 2012. Quer\u00edamos aportar nuestro granito de arena al mes de la lucha contra el c\u00e1ncer de mama y se nos ocurri\u00f3 que las Pulseras Felices de UO* Estudio Creativo<\/strong> eran exactamente lo que busc\u00e1bamos.<\/p>\n

Nos pusimos en contacto con ellas y dise\u00f1aron para nosotros cinco modelos de pulsera en dos colores, blanco y fucsia, cargadas de mensajes positivos: \u00abR\u00ede, baila, canta\u00bb\u2026 frases con optimismo y buen rollo, que es como nos gusta hablar de las cosas dif\u00edciles.<\/p>\n

El resultado nos desbord\u00f3. En enero de 2013 pudimos hacer la donaci\u00f3n de todo lo recaudado: 1.200 pulseras vendidas<\/strong>. Mil doscientas personas poni\u00e9ndose una frase feliz en la mu\u00f1eca por una causa.<\/p>\n

Fue imposible dar las gracias una por una a todas las personas que se volcaron: las que vendieron pulseras, las que las compraron, las que las regalaron, las que simplemente lo contaron.<\/p>\n

2013 \u00b7 La Libreta Solidaria \u00abHappy Day!\u00bb<\/h2>\n

Despu\u00e9s del \u00e9xito de las pulseras, volvimos a la carga. Esta vez en forma de libreta.<\/p>\n

La dise\u00f1\u00f3 CecileCollage<\/strong> en exclusiva para Happyideas y se elabor\u00f3 de forma artesanal en una imprenta de Barcelona. La bautizamos Happy Day!<\/strong> y estaba llena de color y de mensajes positivos, con la filosof\u00eda que intentamos transmitir siempre.<\/p>\n

Se vendi\u00f3 a 8,90 \u20ac y lo dijimos bien claro entonces y lo repetimos ahora: Happyideas no obtuvo ning\u00fan beneficio econ\u00f3mico por la venta de esa libreta.<\/strong> Por cada una vendida, destin\u00e1bamos 1 \u20ac a la causa.<\/p>\n

Ese mismo octubre, en el D\u00eda Mundial contra el C\u00e1ncer de Mama, volvimos a sacar las pulseras. Porque el mundo entero se ti\u00f1e de rosa ese d\u00eda, y a nosotros nos parece que est\u00e1 bien recordarlo: esta enfermedad puede curarse si se detecta a tiempo.<\/p>\n

2014 \u00b7 Los Llaveros Solidarios<\/h2>\n

En octubre de 2014 le toc\u00f3 el turno a los llaveros solidarios. Y en cuanto termin\u00f3 el mes, hicimos la donaci\u00f3n a la Asociaci\u00f3n Espa\u00f1ola Contra el C\u00e1ncer<\/strong> y publicamos el justificante, como hab\u00edamos hecho las veces anteriores.<\/p>\n

Esto \u00faltimo nos importa: cuando alguien compra un producto solidario tiene derecho a saber que el dinero lleg\u00f3 donde dijimos que iba a llegar.<\/p>\n

2017 \u00b7 Rosie, \u00abJuntas We Can Do It\u00bb<\/h2>\n

El 19 de octubre de 2017 nos sumamos con el llavero solidario Rosie<\/strong>. Rosie es la famosa remachadora del cartel, la del brazo en alto, esa figura que representa la valent\u00eda y la fuerza de todas las mujeres.<\/p>\n

Bajo el lema \u00abJuntas We Can Do It\u00bb<\/strong>, donamos el 100 % de los beneficios<\/strong> a la Asociaci\u00f3n Espa\u00f1ola Contra el C\u00e1ncer. El llavero costaba 4 \u20ac.<\/p>\n

Porque juntas ganaremos la batalla.<\/p>\n

Cada febrero: los peque\u00f1os grandes campeones<\/h2>\n

El 15 de febrero se conmemora el D\u00eda Internacional de la Lucha contra el C\u00e1ncer Infantil, y no lo hemos dejado pasar.<\/p>\n

En 2013 destinamos el 10 % de nuestras ventas de ese d\u00eda a la causa. Y en 2017 lanzamos Happy Heroes<\/strong>, un proyecto que nos emocion\u00f3 de verdad: todos los beneficios de la venta de esos art\u00edculos iban destinados a la lucha contra el c\u00e1ncer infantil.<\/p>\n

Lo escribimos entonces y lo mantenemos: los verdaderos superh\u00e9roes viven en corazones peque\u00f1os<\/strong> y est\u00e1n librando grandes batallas d\u00eda tras d\u00eda. Toda nuestra fuerza y nuestro cari\u00f1o para ellos, y tambi\u00e9n para sus padres, sus hermanos, sus abuelos y sus amigos, que luchan a su lado.<\/p>\n

Por qu\u00e9 contamos esto<\/h2>\n

Podr\u00edamos haber dejado estos post enterrados en el archivo del blog, cada uno por su lado, sin que nadie los encontrara. Pero nos parece que una marca tambi\u00e9n es lo que hace cuando no est\u00e1 vendiendo.<\/p>\n

Las campa\u00f1as concretas terminaron: aquellas pulseras, aquellas libretas y aquellos llaveros ya no est\u00e1n a la venta. Lo que sigue en pie es la idea de que un objeto peque\u00f1o y alegre puede recaudar dinero, dar visibilidad y acompa\u00f1ar a alguien en un mal momento.<\/p>\n

Gracias a todas las personas que compraron, vendieron, regalaron y difundieron. Sin vosotros esto habr\u00edan sido solo buenas intenciones.<\/p>\n

Si buscas informaci\u00f3n fiable sobre prevenci\u00f3n, detecci\u00f3n precoz o apoyo a pacientes y familiares, la Asociaci\u00f3n Espa\u00f1ola Contra el C\u00e1ncer ofrece servicios gratuitos de atenci\u00f3n en toda Espa\u00f1a.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Las pulseras de 2012, la libreta Happy Day!, los llaveros solidarios y Rosie. La historia de las campa\u00f1as solidarias de Happyideas y de las 1.200 personas que se sumaron a la primera.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[287],"tags":[],"prensa":[],"class_list":["post-4057","post","type-post","status-publish","format-standard","hentry","category-quienes-somos"],"yoast_head":"\nNuestro compromiso solidario: 15 a\u00f1os de campa\u00f1as contra el c\u00e1ncer - Happy Ideas<\/title>\n<meta name=\"description\" content=\"Las pulseras de 2012, la libreta Happy Day!, los llaveros solidarios y Rosie. 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